We help you build and implement B2B go-to-market strategies, launch products, target and engage new customers, and build your team’s sales and marketing skills for real results that you can see on your balance sheet.
We’re Kaydeross Performance Solutions.
Our Services
Revenue Growth Planning & Go-To-Market Development Services
Marketing Communication & Branding Services
Custom Sales, Marketing & Distributor Training Services
Business Transformation & Integration Services
Our Approach
B2B value-selling all starts with this simple truth: You cannot sell your value until you’ve first calculated it for each customer in dollars. (Read more)
Kaydeross by the numbers
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Client C-level executives who, when changing employers, rehired us to help with their new company
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Average participant rating of our our custom training workshops
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Number of new product brands launched
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Number of post-M&A salesforce and product portfolio integrations completed
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Number of cows who have helped train our workshops
Our Training Workshops
Executive Strategic Planning Workshops
Essentials of B2B Value Selling
Using AI for Prospecting & Customer Intelligence Gathering
Foundations in B2B Strategic Marketing
Writing B2B Value Propositions
Value-Based B2B Pricing Strategies
Calculating Your Value: Understanding Total Economic Value (TEV)
Idea Farming: New Product Innovation Brainstorming Workshop
Understanding Your Customer: Relationship Mapping & Differential Messaging
Understanding Your Competition: Positioning & Intelligence Gathering
Essentials In Global Key Account Management
Managing Competing Polarities
Highlighted Workshop
Essentials of B2B Value Selling
The word ‘VALUE’ gets thrown around a lot in B2B sales. All too often, it can simply be an empty marketing buzzword without much substance behind it. While that approach may work at times for consumer sales, B2B buyers simply aren’t buying it. They need a compelling financial reason to make a purchase decision, not just an emotional one.